Need help managing and maximising your website's potential? Need help putting a website together to begin with? If so, Dungarvan Enterprise Centre has the course for you!
In
conjunction with the Local Enterprise Office, Dungarvan Enterprise Centre will be hosting a Website Management and Strategy course on November 20th.
The
course, which will run for a full day at a cost of €80 per person, will be taught
by industry expert Carol Faughnan.
In 2014, a website for your business is simply a necessity. If you are not online then you can bet that your competitors are! Having a website for your business gives online customers a glance into your shop window. Read here why you need a website.
This course is suitable for people who have a Wordpress website but are not sure how
to make the most of it, or for people who are looking to set up a Wordpress
site for the first time. Wordpress is widely recognised as the best choice for a website.
This course will provide you with
the necessary skills to understand how to manage and run your company website
while incorporating a marketing strategy. The extensive course outline will take you through the following areas:
- Getting Started
- What are the advantages of having a Website?
- Your Marketing Strategy
- Your current online Presence?
- Discussion of Goals and Outcomes
- Setting up your Website
- Logging in
- Familiarising yourself with the Dashboard
- Editing user profiles
- Adding user profiles for staff
- Configuring the Dashboard settings
- Adding the right content to your Website
- About posts and pages
- Difference between pages and posts
- Creating pages
- Adding Images and thumbnails
- Blogging
- Creating posts and generating titles
- Text formatting
- Adding and managing hyperlinks
- Adding Images,
- Youtube Videos
- Adding a photo gallery
- Adding post categories and tags
- Customising your Website
- Installing and activating themes
- Exploring the themes option
- Installing plugins
- Info about various widgets and working with them
- Setting up custom background and header images
- Launching your online presence
- Submitting the site to search engines
- Managing users and permission levels
- Managing comments and controlling spam
- Backing up your website
- Search Engine Optimisation (SEO)
- Adding social media options like facebook, twitter and many more
- Your website Traffic
As
well as a full day training in Website Management and Strategy, one-to-one
email training will be provided prior to the event. This will allow Carol to
give individual attention to each participant and to their specific marketing
challenges on the day, ensuring maximium benefit from attendance.
The Wordpress course will run from 10AM until 4PM with a free lunch included at the interval.
To
book a place on this course, or for more information, contact Mags at Dungarvan
Enterprise Centre on 058 23598 or email dungarvanec@gmail.com.
Still not convinced? Check out this short YouTube clip explaining in 3 reasons why Wordpress is the best!
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