Blogging Workshop with @DigiCarol - Learn to Write a Wordpress Blog

Learn to write a Wordpress Blog with @DigiCarol 

When: Wed 30th Oct 
Time: 10.00-1.00 
Where: Dungarvan Enterprise Centre 
Cost: €40 per person 

This course is for businesses or individuals that want to enter the blogoshpere but need to decide where blogging fits in with their marketing strategy. The attendants will be guided through each step of setting up and creating their own wordpress blog, and each person will have completed the course with the knowledge of how to manage their blog, as well as be armed with a content management strategy going forward.
Objectives: 
·         Expert training by a qualified trainer who has built and managed blogs for many Irish brands.  Her background in both Digital Marketing and Anthropology gives her a unique insight into the behaviour of consumers in 2013 compared to those ten years ago where human behaviour is deeply rooted in the digital environment.
·         Course notes you can take away so you can apply the material fast
·         The latest thinking. The most recent updates on all major blogging applications

Key Learning Areas: 
·         The Why, What Where and How of blogging for your business
-Why Blog?
-What blogging platform?
-Where to market your blog
-How to create your blog & design your content management strategy
·         The benefits of blogging for your website performance
·         Brainstorming your blog; what is your most wanted response?
-          Build an email list;
-          Sell information or products;
-          Offer consulting packages;
-          Market a freelance service;
-          Build a community.
·         Your call to action
·         Case studies for best practice blogs
·         Designing your blog strategy and content plan
·         Elements of engaging Blog Posts
·         Compelling Blog Ideas
·         Create a publishing schedule
·         Optimising for Keywords
·         Social Media
·         Tracking & Reporting on blog quality (Google Analytics & Search Engine Optimisation)
·         Adapt your content publishing strategy.Course Requirements:
*You must have a wordpress blog domain already set up.  This can be either a http://domain.com/wordpress or a self-hosted wordpress website (without the /wordpress at the end of the URL).
You can email trainer for further information on how to do this if required carolafaughan@gmail.com

BOOKING ESSENTIAL

Email dungarvanec@gmail.com or call 058 23598

Autumn Workshops Videos and Apps

Announcing Autumn Workshops: 

Videos and Apps

We're delighted to announce our Autumn workshop schedule. In response to your training needs as identified in our recent survey, we will be running workshops that will help you better understand Video and Apps. These workshops cover the basics that you need to know in order to make these tools work for you. We are delighted to run these courses in association with www.darockmedia.com 

Using Video for Promotion 

Date: Wed 18th Sept 2013
Time: 10.00AM-1.00PM
Location: Dungarvan Enterprise Centre 
Cost: €40 
This practical workshop is aimed at the small business owner who wants to know more about video and how it can help their business. The workshop explains how video can be used to promote your business online. It will help you to understand what type of video would work best for your business, how to make simple instructional videos, how you should approach working with a video producer, how to distribute your video and how to commercialise your video using Adwords. 

Content: 
-Types of video (informational/instructional/advertising)
-Levels of video (slides, film)
-How to distribute video (You tube, website)
-How to commercialise video
-How to work with a video producer - what to look for
-Typical costs - work within your budget

Using Apps for Business 

Date: Wed 25th Sept 2013
Time: 10.00AM-1.00PM
Location: Dungarvan Enterprise Centre 
Cost: €40 
This practical workshop is aimed at the small business owner who wants to know how Apps can impact on their bottom line. The workshop introduces Apps, how they work and what they do. You will learn about free business Apps and how to use them to monitor and improve business productivity. You will also learn about tailored Apps and how your business could benefit from its own App. 


Content: 
-Introduction
-Benefits of Apps
-Free apps that can benefit your business
-'How to' guide on free business apps
-Why build your own app
-What an app can and cannot do

BOOKING ESSENTIAL - CALL 058 23598  OR EMAIL dungarvanec@gmail.com 

DEC Coding Camp: Success for Dungarvan's coolest new summer camp

DEC Coding Camp: Success for Dungarvan's coolest new summer camp

The word is in: Code is definitely cool! Dungarvan Enterprise Centre's first ever Coding Camp was a huge success! This group of young computer wizards enjoyed 5 days of coding fun; designing websites, creating user interfaces and much more. 

We are absolutely delighted with the turnout of the camp and loved the chance to meet with so many creative young minds! We would like to thank everyone who supported the camp and all our attendees. Special thanks goes to Darach Cawley of Darock Media for teaching the kids and making it such a great camp!

Hopefully we will get another chance to do it all again next year. And who knows maybe we will be teaching the next Zuckerberg or Jobs?! Until then keep coding!

Digital Marketing Institute providing a professional diploma course at DEC

Digital Marketing Institute providing a Professional Diploma course at DEC

Exciting news everyone! We have partnered with the Digital Marketing Institute to present a professional diploma in digital marketing. This highly acclaimed course will be coming to Dungarvan Enterprise Centre on the 2nd of October and will hold an individual lecture each Wednesday for 10 weeks.


As the Digital Marketing Institute is Ireland’s top provider of courses in online skills we are so honored to have them come to our centre and spread their knowledge of the business world. The skills that they will be teaching include:

• Search Engine Marketing - Customer insights, search results and positioning, pay per click.

• Social Media Marketing - LinkedIn, Facebook and Twitter pages, apps and plug ins.

• Strategy and Planning - Situation analysis, target audience, measurement of plan.

• Digital Display Advertising - Campaign planning, tracking your campaign, running effective ads.

The Digital Marketing Institute has worked with a number of top names from around the globe including Facebook, Twitter, Google and eBay. Their expertise is one that is sought after by hundreds of companies and their presence in Dungarvan is a great sign of growth for the future of the town.

The Digital Marketing Institute provide courses exclusively designed by marketers for marketers. Attendees are guaranteed to learn about current trends in the digital world and the most advanced tools in digital marketing. It is a skillset that has become more and more crucial to businesses in recent years. Most recent research suggests that 25% of businesses will need to hire a chief digital officer by 2015.

This course costs €1500 and funding of 15% of total costs is available to all CEB clients. To book your place or for further details on this course please contact us at 058 23598 or email us at dungarvanec@gmail.com.


See the flyer with full course details at: http://www.slideshare.net/Dungarvanec/digital-marketing-institute-lyer

Congratulations to DEC tenants Forcelink!!!

A HUGE congratulations to our tenants Paul, Mark and all at Forcelink who have been selected by SouthWestern for the delivery of the National Quality Assurance Framework in Irish tourism.


Read the full article on Forcelink's website here: http://www.forcelink.net/2013/07/forcelink-selected-southwestern-delivery-national-quality-assurance-framework-irish-tourism/

Summer Camp with a Difference at Dungarvan Enterprise Centre

Summer Camp with a Difference at Dungarvan Enterprise Centre

We are super excited to announce the launch of our first ever “DEC Coding Camp” in association with Darock Media and Waterford County Enterprise Board. This exciting new summer camp is aimed at teaching kids how to code and create websites.

This summer camp will be running for 5 days, from the 19^th to the 23^rd of August and will definitely be a great opportunity for children to get practical experience with websites. The camp is open to any kids that have an interest in coding, from those who have absolutely no knowledge of website design to those who want to extend their existing knowledge of coding further. Either way it is bound to be a fun experience!

This camp promises a simple and friendly approach to teaching skills in a fun learning environment. Skills taught in this camp include how to write HTML, create themes and publish fully functional websites. The camp will be open to children from the ages of 8 to 14 and will take place each day in the Dungarvan Enterprise Centre from 10.00am to 1pm.

The camp will be taught by our friend and associate Darach Cawley, an IT and coding expert who founded Darock Media and co founded Bundlebee.ie. Darach also runs Dungarvan Enterprise Centre's Coder Dojo club, and although our camp is not associated with Coder Dojo it was definitely inspired by it! Darach has also presented a number of our digital workshops at the centre and we are very excited to be working with him again.

In a few short years we have seen a huge increase in the number of jobs that require coders and programming skills. Ireland itself currently has a shortfall of 20,000 software engineers. Learning how to code young not only provides a better future for children but it also teaches them how to think logically and creatively, while learning how to work in teams.

This summer camp begins on the 19th of August and will cost €99 per child and €160 for two siblings. If you would like to book a place please contact dungarvanec@gmail.com or phone 058 23598.

To learn more about Darach Cawley or Darock Media please visit his website darockmedia.com

Results on training/seminar survey carried out by Dungarvan Enterprise Centre

Results on training/seminar survey carried out by DEC

We would just like to thank everyone that took the time to fill out our survey, it is very much appreciated. A new series of training workshops and seminars will now be developed around these needs for our local businesses.

Q1. Do you feel your business could benefit from training in digital tools?

Businesses in our survey feel they could benefit from training in digital tools with 95.1% saying yes and 4.9% saying no.

  Q2. What digital skills would you be interested in developing? (Tick all that apply)

Businesses in our survey predominantly showed an interest in Social networking for their business and online marketing 63.2%.

Other:
LinkedIn x 1
Photoshop x 1
College-studies x 1

Q3. Do you feel your business could benefit from business skills training?

100% of businesses surveyed believed they could benefit from business skills training.

 Q4. What business skills would you be interested in developing? (Tick all that apply)

Time Management and Building Brand Recognition were the most popular business skills amongst the businesses surveyed 47.5%.

Other:
Models for how community/creative orientated projects can be nurtured and interwoven through a profit driven endeavor/business x 1

 Q5. What (Irish based) speaker would you most like to see deliver a seminar?

Doug Richard was the most popular choice amongst businesses 34.0%.

Other:
Michael O’Leary x 1
Richard Branson x 1
Mark Breen x 1
A speaker associated with the organisation business and arts x 1
Hands on Speaker who shows how to apply what they are talking about x 1
A speaker who will talk about a topic that is relavent to our business where we can bring something back to our own business to utilise and benefit from x 1
A speaker with experience of taking an idea from concept through patent to product on shelves x 1

Q6. What areas of business would you most like to see a speaker talk about? (Tick all that apply)

Innovation was the most popular 52.6%

Other:
Any of the above x 1
Getting more local business x 1
Sustainable / eco packaging and green business models x 1
Making room for creativity and ethics within a company x 1

 Q7. How long would you expect these workshops to run for?

Half a day workshops were the most popular with the businesses that we surveyed 57.4%.

Other:
Full Day x 1
Anytime x 1
Main work shop 1/2 day and evening time for lighter topics x 1