6 Tips to Grow Your Pinterest Marketing Results
Pinterest is an online service that allows you to share
images through social networking. Pinterest is the website where you have a
"pin board" that allows you to post ideas that you want to remember
and then share them with your friends through Facebook.
Here we have six smart tips to teach you how to grow your
Pinterest marketing results. The article by Mitt Ray who is the author of the
book White Paper Marketing and the founder of Social Marketing Writing. If you wonder
what is wrong with your Pinterest because you have no marketing results this
article is exactly what you looking for.
Is your Pinterest account working for
you?
Want to take your Pinterest
marketing to the next level?
1: Optimize Your Page- You have to fill your profile very
exactly with a town where you are but don’t write a book about you and your
business. Match your nick name with a business name to make easy for everyone
to find you.
Make sure that your page has at least 10 boards. Place your
most important or popular boards in the top row. That way they’re displayed
above the fold, and people will see them immediately when they visit your brand
page. To apply this tactic to your boards, use similar cover images for all of
your boards but choose a unique image for your most popular board (or the one
you want to drive followers to).
2: Design Content to
Support Goals-
Before you can determine what to pin, think about your goals. They might be to
drive engagement and build an audience or to drive traffic. Most businesses
choose a primary goal (such as driving traffic) and a secondary goal that
complements the primary goal (like gaining more followers).
3: Be Strategic with
Your Pinning Schedule- on Pinterest, people can follow you or follow one or more of your boards.
So posting only to your most popular boards won’t keep all of your followers
engaged. It’s important to post to your less popular boards, too. If you have boards for various
categories, you can pin specific images for different days of the week.
4: Design Skinny
Images- About photos
on Pinterest you have to know are some rules. The Pinterest team did some
research and the results are suggest that you should put photos with red and
orange colours and that photos with no faces are better than photos with faces,
it’s funny but that is confirmed by a detailed examinationJ.
5: Write Detailed
Descriptions- Accompany
your pins with good descriptions. According to Dan Zarrella, pins with
descriptions of around 200 characters get the most repines. End the description
with a call to action that’s relevant to your goal.
6: Test Various Pin
Times- Schedule your
most important updates from 2 pm to 4 pm and 8 pm to 1 am. These are the best
times to pin, according to this infographic from Social Marketing Writing. The
best day to pin is Saturday.
Pinterest recently hit 100 million
monthly active users. The platform is driving high amounts of traffic and
engagement for websites and blogs. The most productive way to reach your goals
on Pinterest is to create and follow a plan.
As you become more active on
Pinterest and optimize your website, your audience will expand, and new people
will follow you and pin from your website. To keep up with new platform
features and design changes, regularly check your analytics and modify your
Pinterest plan. Do this every one to three months at minimum.
If you are interested to learn more click here and read whole article.
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