Came across this great article on using social media to improve your SEO today and just had to share! Were you aware that Google had updated their search algorithm? This will particularly impact on those of you using manufactured backlinks.
The top three tips are:
1. Use social media to generate content ideas - if it's working, leverage it!
2. Encourage backlink building via your social media activity - makes sense really
3. Build a social media following to reduce reliance on search engines - this is not a new idea but the new algorithm increases its importance PLUS there is a trend towards people using social media as their default pages .......
Read the full article here http://www.socialmediaexaminer.com/3-ways-to-use-social-media-to-improve-your-search-rankings/
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